9 Modern Strategies for Increasing The Size of Your Blog's Audience
A blog isn't a blog without content so once you've set your blog up you need to focus your attention upon creating useful content. What you choose to create will depend a little on the topic that you choose to write about (on that note, most successful bloggers have some focus to their blogging whether that be a niche or a demographic that they write for).
The time you spend here is directly related to the developing success of your blog, so it's important not to skip this step.
Ultimately, it doesn't matter how good your blog looks or how great your posts are if no one sees them. It's important to consider how you'll build an audience from the start, and start thinking about this before you even decide on a domain name; e.g. Modern Online Businesses
Here are some strategies for increasing the size of your blog's audience:
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2. Start guest posting as soon as possible. You can use Forums like Outbrain
3. Make sure you have a clear value proposition
5. Add a lead generation strategy to every page of your website.
6. Leverage the power of guest blogging. You can use Forums like Outbrain
7. Repurpose your content into different formats example:
8. Target your ideal audience with paid ads
It’s frustrating to see bloggers accept low traffic as “just the way it is” but they should get it. Blogging can be hard and you may already be overwhelmed with what it takes to write, promote and manage your blog as a business and platform.
How to start a blog step by step From Scratch| Simplified
The key is finding the right combination of strategies for your particular goals and audience.
Here are some actionable tips to help you do just that:
- Identify the most active groups on Facebook related to your topic and find ways to contribute value.
- Share quotes or images from your posts on Twitter with links back to the full article on your site.
- Create videos related to your niche and post them on YouTube with links back to relevant content on
A great way to get people to visit your blog is to make it easy for them. If you have a hard-to-remember URL, or if you change URLs frequently, you won't get as many repeat visitors. Fortunately, there are some simple steps you can take that will help guarantee your blog's longevity.
If you're just starting out, try to get one of the popular blog hosting services available on the Internet. These include Blogger and WordPress. Both offer free hosting, and they provide simple interfaces that make it easy for anyone to start a blog in minutes.
If you already have set up your own web server, but want to move to a more professional solution, the best thing to do is pick a domain name that's easy to remember and will stay the same even if your blog changes hands or moves locations. For example, if you've got a tech blog, "techblog" might be a good choice for your URL. You should also choose a domain name that's not likely to change based on trends or fads — "gadgetblog" is probably better than "ipodblog," since the latter is more likely to become irrelevant over time, while the former is more likely to remain relevant for years to come.
In an interview between Raunak, M. (2021)and Christina the following were identified as strategies for increasing the size of your blog's Audience
1. Pay attention to your audience
By actively listening to your readers, you can develop more interesting content. Christina altered gears when she noticed her audience was interested in knowing more about her business and began developing material and workshops that addressed their concerns. "I believe the most significant part has been having frequent discussions with my audience and knowing their current state - being connected to what my audience wants to see is critical," she continues.
2. Concentrate on branding
From the color scheme and graphics to the title of your blog, your site should communicate to visitors what to expect from your postings at a glance. "You should always ensure that the material you create is consistent with your brand," Christina explains. Your website's branding should always be consistent with the type of content you promote. For instance, if you're aiming to attract a high-end audience, she recommends opting for a "more refined theme, perhaps even including some serif typefaces, which are often more luxury."
3. Retain new readers
Once someone discovers your blog, it's critical to maintain contact so they're informed of upcoming content. Offering additional material in return for joining your mailing list is one of the most effective methods to do this. "You have to provide some form of incentive for individuals to join your mailing list," Christina explains. "Because people act only when there is something in it for them, I would propose providing some form of gratis opt-in for your audience." Bonus postings with expert tips and instructional information are excellent ideas.
4. Online promotion of your blog
Therefore, how can you entice users to visit your blog? While digital marketing might be intimidating at first, Christina offers the following recommendations to get you started:
Learn SEO: "Before you even begin writing blog articles," John advises, "I would educate myself on SEO (search engine optimization)," since this will have a significant impact on the way you write your posts. She suggests that you use KeySearch to identify popular themes and phrases that will help your blog rank higher in search results for your niche.
Join Pinterest:
"One of my favorite things about Pinterest is that you don't need a following to have a successful pin," Christina explains. It's OK to begin small — three or four well-designed pins relevant to your topic will enough to attract new visitors to your blog. Example of Pin Boards in Pinterest.
Source: Modern Online Business
Lesson 1: Show your human side through video.
Video is an excellent approach to immediately interact with new visitors — whether it's an introductory video on your site or instructive videos included in your blog content.
This humanizes you and enables you to engage your audience more intimately. Readers may hear your voice directly, observe your body language, and have a greater understanding of you.
To begin started, you do not require a great deal of specialized equipment. You may record a brief introduction to yourself and your blog on your smartphone. To greet new readers, host it on YouTube and then embed it on your blog's homepage or "About" page.
Having your work published in a prestigious journal is an excellent method to attract readers. Additionally, it establishes your authority as an information source. Consider the section "Featured on" on the homepage of my blog.
You may not be able to rise to the top immediately, so begin by guest blogging for established blogs in your industry. Make a point of visiting websites that are only a few steps ahead of where you are right now.
For instance, rather of focusing only on your ideal publications when your blog is still in its infancy, direct your guest blogging efforts toward sites with tens of thousands of monthly users. Check out my guide to guest blogging for further tips and methods on how to be published on larger sites on time.
3rd lesson: Produce high-quality content
I'm mostly concerned in creating stuff that's...
Comprehensive: By going deeper than your competition, you may earn devoted readers and encourage them to share your information.
Simple to read: Use brief paragraphs, subheadings, and lists to keep your readers' attention on the page.
A well-structured piece keeps readers on track without ever leaving them feeling lost or bewildered.
Additionally, organizing your pieces before to writing them helps you maintain consistency in your content creation.
Lesson 4: How to write an effective introduction (hook)
You just have a few seconds to establish a first impression online - at most. While headlines are critical, the introduction should not be overlooked.
A question or a promise is an excellent approach to start your post. This immediately demonstrates to the reader that you are aware of their issue and are prepared to assist them in resolving it.
Consider my article on how to choose a blog's name-
"Learning how to name a blog that conveys information about who you are, the things you're blogging about, and more is both an art and a science. Therefore, what are your plans for the blog's name? Let's begin by exploring over this comprehensive guide, followed by some blog name inspiration and samples."
Lesson 5: Respond to internet forums with detailed responses; establishing a presence on internet communities. These includes contributing to Quora forums, participate in GrowthHackers discussions, and participate in Producthunt Q&As.
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